Tricia Parris

Tricia Parris

As CRO at Wegrow, Tricia Parris leads global sales strategy and revenue growth initiatives. She helps organizations like Bayer, Unilever, Coca-Cola, and Danone drive performance by scaling best practices across teams, from marketing and sales to supply chain, finance, and HR. Passionate about measurable impact, she focuses on delivering ROI through innovation, activation, and transformation at scale.

Posts by Tricia Parris
How sales leader can focus on what works - and scale it

How sales leader can focus on what works - and scale it

Jun 16, 2025 11:35:26 AM 2 min read