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Case study

Wegrow & Campari SEMEA

Bridging the gap: connecting HQ and Distributors

 

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NUMBERS SPEAK FOR THEMSELVES
Our impact in 2024
86%

Platform adoption

2478

Time saved (hours) 

168k €

Cost savings 

The company at a glance

Campari, a global leader in the premium spirits industry with a portfolio of over 50 brands and a presence in more than 190 countries, is actively partnering with Wegrow to drive agility and alignment across its Global Marketing and E-Commerce departments.

 

From insights to impact

The Campari SEMEA team is actively leveraging Wegrow to drive agility and alignment across 20 countries, empowering distributors to showcase in-store activations effectively. This ongoing collaboration enhances knowledge flow, extends the reach of proven initiatives, and streamlines guideline implementation—ensuring seamless communication and alignment across teams. With Wegrow, the Campari SEMEA team continuously accelerates market adaptation, optimizes execution, and delivers impactful campaigns faster and more efficiently.